Orlight (via BGG)
Fall 2021 to Fall 2025, Full-time at Digital Marketing Agency, BubbleGum Group (BGG). The main client is Orlight, a London, UK based architectural lighting manufacturer for the past 25 years.
As the lead 3D Visualization Specialist for this project, I was responsible for executing a complete visual overhaul for one of the UK's largest lighting manufacturers. My role was central to the company's rebranding, requiring the creation of an extensive new catalogue of product imagery.
This involved processing 3D models provided by manufacturing partners and modeling intricate products from technical line drawings. I developed a comprehensive library of physically-based (PBR) materials to represent various finishes accurately and created photorealistic lighting setups to simulate each product's unique glow and form. The resulting high-fidelity renders were the core assets deployed across a new e-commerce website, social media channels, and a fully rebranded digital identity.
Darden Studios - Kit (via Liiift)
A project from fall 2023. I was asked by Liiift to create some graphics to help market a new font family from Darden Studios.
The graphics consist of various products where you might find text such as a watch, toothpaste, batteries, a glue tube, soap bottles, & a blimp. These are a mix of downloaded assets and models I created for this project, the graphics were provided by the team at Liiift.
Melts Infusions
2022, a collaboration with Melts Infusions, to rebrand the Visual Identity of their line of Organic Herbal Supplements.
Involvement includes creating the 2D graphics for eCommerce & packaging, as well as creating a set of 3D images with the new graphics to be used as hero images in marketing. My goal with the branding language was to refer to the botanical ingredients and their adaptogenic properties to link that to the feelings experienced by a user when the tinctures are consumed.
